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Course 505: Technology, Cross Cultural Organizations and the Poor (Appropriate Technology)
Professor: Andrew Sears
This course is an introduction to Technology, Cross-Cultural Organizations and the Poor. This course will look at business approaches and strategies for serving these groups that have been called "the majority world," "the two-thirds world," "the other 90%," "the base/bottom of the pyramid" and "the poor." This course will analyze the cultural and power implications of key trends such that have major implications for the poor and to create organizational strategies to respond to these trends. It will help students apply principles of cross-cultural strategy in developing organizational strategies and new product designs. It will help student understand the digital divide, knowledge divide to be able to develop strategies for organizations to effectively respond. The final project will enable students to analyze case studies of organizations and business strategies that were successful in serving the poor and apply that toward organizational strategy.
|Prahalad, C. K. (2009). The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits, Revised and Updated 5th Anniversary Edition (Revised.). Wharton School Publishing. 432 p. ISBN: 0-13-700927-5.||$29.95|
|Total Cost of Course, including Books (at Full Price)||$929.95|