Students taking this course will gain practical experience in workplace communication. They will practice common types of business writing, such as the memo, letter, and report. They will also review their basic writing skills to gain greater mastery of grammar, mechanics, and style.
Furthermore, this course introduces students to the strategies successful business professionals employ to handle a variety of situations. Students will learn techniques for writing informational, persuasive, sales, employment, good news, and bad news communications. They will also learn how to analyze their audience effectively to communicate both inside and outside of their organization.
Finally, students also will gain deeper knowledge of how technology, such as the Web and mobile devices, can improve business communication today. By the end of this course, students will know how to use email and videoconferencing tools appropriately in the business context.
After completing this course, you will be able to:
- Compose professional business documents including letters, newsletters, memos, reports, email, and résumés.
- Apply principles of effective writing to practical applications in business communication, including correct spelling and punctuation and appropriate content, style, and form.
- Formulate logical, well-supported positions in a research report for a nonprofit organization or business.
- Adapt the tone of business documents to the needs of particular audiences, including professional, cross-cultural, and Christian contexts, by identifying appropriate context.
- Compose professionally written messages including positive, negative, and persuasive messages, to internal and external stakeholders.
- Develop a professional presentation using appropriate technology.
Course Materials & Tuition
|McLean, S. (2016). Business Communications for Success. Candela/Lumen Learning: Open Educational Resources. No ISBN: e-text available in course.||e-text available in course|
|Garner, B. (2013). HBR Guide to Better Business Writing (HBR Guide Series). Harvard Business Review Press; 4148; 9th edition. ISBN: 9781422184035||$11.25|
|Total Cost of Course||$811.25|